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Email Marketing Services

Reach Your Target Audience Directly With the Right Content

Email Marketing COMPANY IN DELHI

Approximately 3.9 billion people worldwide use email every day for communication, and no other platform comes close to having this number of daily active users. Are you leveraging the potential of email marketing in your business strategy?

Don’t miss out on the opportunity to connect your brand with the right customers at the right moment and increase your sales. Enlist Internet Marketing Agency’s goal-driven email marketing services and let us set up an email campaign that fits your business objectives perfectly.

What Is Email Marketing?

Build a Loyal Community Around Your Brand

  • When it comes to generating and converting leads, there isn’t a more powerful digital marketing tactic than email marketing.

  • Studies show that despite the growth and prominence of mobile messengers and chat applications, nearly 61 percent of consumers prefer facilitated brand interactions via email – and this preference extends across genders and age groups.

  • The widespread usage and increasing global relevance of email make email marketing more critical than ever before.

  • What is email marketing? Email marketing is a digital marketing strategy used by thousands of businesses worldwide to create brand recognition, drive sales and build client relationships.

  • Email marketing companies leverage different email service providers (ESPs) to send out automated, personalized marketing emails that contain brand promotions and announcements. Anything from weekly email newsletters and promo alerts to customer survey forms and event invitations can be considered a form of email marketing.

  • Globally, a whopping 87 percent of business-to-business (B2B) marketers and 79 percent of business-to-consumer (B2C) advertisers use email as a content distribution channel. Are you taking full advantage of email marketing services to grow and promote your business? How does your email marketing campaign fare in this competitive digital landscape?

  • Begin your email marketing planning today and discover the most effective email marketing strategy to move your email contacts down your sales funnel.

Let Manage Your Email Marketing Optimization

  • Failure to understand what is email marketing and how to maximize email campaigns for B2B and B2C transactions can result in uncoordinated promotion strategies, low customer volume and significant business decline.

  • Don’t let this be the case for your brand. Capitalize on conversion-focused email marketing services from the best email marketing companies and get smart with your digital marketing spending and online promotions.

  • Internet Marketing Agency offers a diverse range of email marketing services designed to fit your brand needs, financial capabilities and ideal market segments. Schedule a consultation with our email marketing agency and let’s discuss the importance of services in achieving your goals.

Let Manage Your Email Marketing Optimization

The importance of email marketing in digital brand success cannot be emphasized enough. Online email marketing is one of the best marketing methods for earning business leads and delivering a high return on investment (ROI).

According to research, approximately 61 percent of email subscribers would like to receive promotional marketing emails every week and about 83 percent of customers spend more on a brand from which they’ve received web email marketing communications. Marketers also reported receiving an impressive 3,800 percent ROI or $38 for every dollar invested in an email marketing campaign.

The Importance of Email Marketing

The importance of email marketing in digital brand success cannot be emphasized enough. Online email marketing is one of the best marketing methods for earning business leads and delivering a high return on investment (ROI).

According to research, approximately 61 percent of email subscribers would like to receive promotional marketing emails every week and about 83 percent of customers spend more on a brand from which they’ve received web email marketing communications. Marketers also reported receiving an impressive 3,800 percent ROI or $38 for every dollar invested in an email marketing campaign.

Build Customer Loyalty

Strong client relationships require regular brand interactions – and routine web email marketing communications with the customer make it possible for any company to generate brand loyalty while driving sales

Expand Your Business Reach

Email campaigns are proven to have better reach and potential for engagement than traditional marketing methods. Statistics show 72 percent of email users check their inboxes more than six times a day and about 92 percent of internet users have a minimum of one email account.

Connect With Different Audiences

Hyper-personalized communication is one of the many benefits of using B2C and B2B email marketing to reach your audience. While traditional marketing methods focus on delivering a broad message to a large audience scope, marketing emails allow you to offer unique discounts and codes

Save Time and Effort

Email marketing for small business, franchises and multi-location firms is significantly less labor-intensive than traditional marketing. There is no postage to consider or labeling required for each campaign distributed. Targeted email marketing allow you to communicate and engage with your ideal market segments

Test Email Campaigns & Drive Strong Results

Track Your Analytics

Data and analytics provided by email marketing software give valuable insight into the performance of your targeted email marketing efforts and deployed campaigns. The most often reported engagement metrics are open rates, click rates and click-through rates (CTRs), bounces and conversions.

Email Marketing Services for Small Business

Establish Your Reputation and Improve Your Response Rates

Deciding where to invest your money isn’t a decision you should take lightly. You must ensure every penny allocated to your marketing efforts delivers an ROI or you risk losing your money and the opportunity to close more sales.

Email marketing for small business is a cost-effective way to promote your brand to specific market segments and grow your revenue. A McKinsey study revealed that email is almost 40 times more effective than Twitter and Facebook combined in attracting new customers. What’s more, according to 80 percent of industry professionals, the best email campaigns drive customer acquisition and retention.

With data-driven email marketing services for small business, you can:

    • Reach customers in real-time
    • Communicate in-depth information
    • Build credibility
    • Optimize your time and budget
    • Track your campaign results
    • Connect with more customers
    • Gain better brand recognition
    • Increase website traffic
    • Launch targeted messaging
    • Develop your unique brand
    • How effective is email
    • marketing for small

businesses? You’re about to find out.

Take your small business marketing to the next level with Thrive’s email marketing services for small business. Our email marketing agency offers drip marketing automation services to help you further cement your unique brand identity in your customers’ minds.

But first, discover 1) what is drip marketing and 2) how our marketing automation services can accelerate your business growth.

What Is Drip Marketing?

Boost Your Brand Engagement and Capture More Leads

On average, nearly 51 percent of companies use drip marketing automation to fuel their marketing efforts and deliver more favorable campaign results.

Drip marketing (also known as automated email marketing or drip campaigns) is an email campaign optimization technique that uses drip marketing software to send out a series of automated emails based on specific timeframes and user actions.

Automated email marketing campaigns provide ongoing value to subscribers by slowly “dripping” useful information, such as brand updates or product teasers, over time. The goal of email marketing automation is to move customers towards a final conversion point.

How does drip marketing software function?
Email marketing companies use drip marketing software to facilitate your email marketing automation. Email marketing software:

  • Facilitates precise email segmentation
  • Includes basic analytics, such as click rates
  • Provides better control on email copy and sending frequency
  • Boasts A/B testing capabilities
  • Links drip marketing campaigns with other tools
  • Enables email personalization

What are the different types of drip marketing campaign?
There are three major types of drip marketing for each stage of your email marketing funnel:

  • Top-Of-Funnel (TOFU) Drip: This serves as an entry point into your email marketing funnel.
  • TOFU drips are used to initiate a conversation with your prospects.
  • Educational Drip: This supports the second phase of your email marketing funnel. Educational drip marketing campaign focuses on providing in-depth information about your brand offerings and closing more sales.
  • Re-engagement Drip: This type of drip marketing campaign aims to bring disengaged customers back into your email marketing funnel through special deals and offers.

How effective is email marketing automation?
Marketing automation services are designed to ensure prospects and customers are motivated to continue doing business with your brand. Drip email marketing allows you to:Nurture and convert prospects into qualified leads

  1. Increase customer retention
  2. Automate monotonous B2C and B2B email marketing
  3. Open doors for upselling and cross-selling
  4. Generate better email marketing return on investment
  5. Boost customer engagement and loyalty
  6. Deliver a relevant brand message
  7. Capture abandoned carts

Need help with email marketing automation?
Drip email marketing is all about relevance and timing. By carefully analyzing several intent signals, including user interest, information need and other behavioral metrics, our email marketing automation agency is able to create a highly segmented drip marketing campaign that drives high open rates and click rates.
Partner with our email marketing automation agency and get a top email marketing service that diversifies your drip email marketing efforts.

Email Marketing Campaign Services

Brand Communication Solutions That Secure More Customers

As one of the most trusted email marketing companies in the industry, we ensure all our email campaign services fit our clients’ needs and marketing budget. Depending on your email marketing goals, we provide different targeted email marketing services.

Email Marketing Performance Audit and Strategy

As trends emerge and go, your email marketing strategy must adapt. Our email marketing company performs B2C and B2B email marketing audits to determine factors that influence your marketing success and pinpoint issues that disrupt your email marketing strategy. Our email services cover

Data Review

Technical Review

To ensure your email newsletters and other marketing emails hit the right inboxes, our email marketing specialist reviews all technical issues with your current setup. These include your spam complaints, deliverability issues and potential domain and IP blacklisting.

Program Review

This includes a review of your existing email automation, audience segmentation, email list health (growth/shrinkage) and a comprehensive email marketing strategy review. The goal is to determine the best possible way to improve your marketing results.

Recommendations

After completing our audit, our email marketing specialists compile and present recommendations for code and design, content and CTA. We also provide proposals on the frequency of emails sent, send day and times, automation and potential for A/B testing.

Campaign and Template Review

Our email marketing experts review your email templates and email campaigns from the past 12 months to get a clear picture of your email marketing performance and engagement. We look into your email design, subject line and calls-to-action (CTAs) to identify problems and inefficiencies.

Custom Template Design and Development

Don’t have the in-house resources needed to create email marketing newsletter and drip campaign templates? As your dedicated email marketing services provider, we design, develop and deploy updated email templates that match your branding and desired user experience (UX). Our email campaign services include:

Superior Template Design

At IDA, we believe that a great email is more than just an attractive message that hits your inbox. Our email marketing firm designs email marketing newsletter and drip campaign templates built with clean code and responsive to all email clients and screen sizes.

Installation on the ESP of Your Choice

Do you need help getting your template installed on your preferred ESP? We’ve got you covered! Our email marketing expert takes your completed design and transfers it over to your chosen ESP, so all you need to do is start sending emails.

Quality Assurance (QA) and Testing

Our email company runs each of our email newsletters and marketing email designs through multiple industry-leading tools to ensure they are well-coded, responsive and work exactly as intended. Build more emails faster with help from our email marketing firm.

Training on Custom Templates

As one of the best email marketing companies, we don’t just deliver a well-designed template. Our email marketing expert also teaches your team to use it! Each delivered template comes with a video training recording that walks you through the design and email process.

Compatibility With Top Email Clients

We work closely with your team to ensure our templates capture your unique branding, preferences and brand message. We guarantee our email templates work with 30+ email clients, devices and operating systems (OS).

Email Marketing Management

Need help with your monthly email services? Our email company collaborates with your in-house team to develop an effective email marketing strategy that drives long-term profitability. Our email marketing campaign service includes:

Review of Marketing Goals and Targeting

How effective is email marketing in achieving your brand objectives? As a top email marketing service provider, we work with you to gain a strong understanding of your email marketing goals. We review your target audience, look for missed opportunities from campaigns sent up to this point and develop a strategy to obtain your unique goals.

Brand Guidelines and Asset Coordination

Consistency is key to acquire email marketing return on investment. That is why we adhere to your brand guidelines. We also know that content needs change from time to time, so our account managers organize all the items we need to drive brand success and develop a marketing calendar. This way, you know which campaigns will be deployed next.

Campaign Design and Deployment

Our email marketing campaign service covers everything from start to finish, so you don’t have to worry about a single thing. Need custom email newsletter service? Our email marketing newsletter team designs and develops each email to your specifications. With our email marketing agency, you can rest assured we are always focused on attaining your goals.

Review of Marketing Goals and Targeting

How effective is email marketing in achieving your brand objectives? As a top email marketing service provider, we work with you to gain a strong understanding of your email marketing goals. We review your target audience, look for missed opportunities from campaigns sent up to this point and develop a strategy to obtain your unique goals.

Brand Guidelines and Asset Coordination

Consistency is key to acquire email marketing return on investment. That is why we adhere to your brand guidelines. We also know that content needs change from time to time, so our account managers organize all the items we need to drive brand success and develop a marketing calendar. This way, you know which campaigns will be deployed next.

Campaign Design and Deployment

Our email marketing campaign service covers everything from start to finish, so you don’t have to worry about a single thing. Need custom email newsletter service? Our email marketing newsletter team designs and develops each email to your specifications. With our email marketing agency, you can rest assured we are always focused on attaining your goals.

Email Marketing Automation Management

Email marketing for eCommerce, Shopify and other business types is so much more than launching monthly email newsletters services and email marketing campaigns. To take your email marketing optimization to the next level, email automation is vital! Our email marketing automation agency offers:

Drip Campaign Sequences

Keeping your audience engaged requires ongoing communication. Our email marketing solution involves identifying which drip-sequences are the best fit for your business. We also create multi-step campaigns to keep your contacts engaged and increase conversions.

Welcome Series

Each time a new customer or lead submits information to your business, they are expressing interest! Give them what they’re looking for with a custom-built welcome series. Our email marketing expert builds a multi-step sequence that educates your contacts and encourages conversion.

Customer Win-Back

Sometimes, customers and prospects tend to get distracted and start looking into the competition. Reclaim unengaged contacts and add them back to your list of active subscribers with our email services team’s win-back reengagement automated campaigns.

Web Activity Campaigns

We use insights from your website activities to build highly-targeted campaigns and display content specific for each visitor. This is an advanced way of making recommendations based on products viewed, actions taken or specific clicks on certain webpages.

ESP Review and Migration

Does your current ESP fit your needs or do you need to switch platforms to something with more capabilities? Are you experiencing issues with reporting, data or integrations? As your email marketing provider, we help you evaluate your options to acquire the highest possible email marketing return on investment. Our email marketing services include:

Demo and Presentation

Wondering which ESP suits your business? Once we’ve determined the best potential fits for your business, we act as the liaison between the ESP’s customer service team and your company. Our email marketing automation agency sets up interactive, educational demos, so you can gain a solid understanding of each option.

Data Migration and Setup

Ready to move forward with a specific ESP? We are here to assist you and make the transition smooth. Here’s what you can expect from us:
Data Migration and Transfer
Integration Setup
Automation Setup
Email Template Transfers and Migration
Domain Authentication

Initial Audit

Some email marketing companies make the mistake of disregarding campaign audits, and this results in an ineffective email marketing solution. At Thrive, we complete a thorough initial audit to better understand the challenges you’re facing with your current ESP. This could include the lack of specific reports, missing integrations or the need for specific automation.

ESP Research

We work with some of the industry-leading ESPs and review each platform to make the best recommendation for your specific needs. Email marketing platforms range from basic, entry-level software to robust ESPs. Our email marketing agency examines each platform to provide you with a few options that match what you are looking for.

eCommerce Email Marketing Services

Looking for the best email marketing for Shopify? Or how about the wealth of other eCommerce platforms? Our eCommerce email marketing team is expertly trained to use various ESPs to facilitate Shopify email marketing and other eCommerce email marketing campaigns. Step-up your eCommerce business with our eCommerce email marketing services and robust automation:

ESP Migration

Do you have an established ESP, but it’s not ideal for your eCommerce email marketing campaign? Our team migrates your existing campaigns, templates and segmented contacts to your preferred ESP in a timely manner to get you back up and running in no time! We support most big-name eCommerce platforms, including BigCommerce, Shopify and WooCommerce.

Email Strategy

Our email marketing eCommerce team determines the best strategy to reach your target audience. We provide recommendations on automated campaigns, content strategy, discount recommendations and a plan for ongoing email newsletters services. Contact us to learn more about the best email marketing for Shopify and other platforms.

Template Design

IDA email marketing eCommerce team comprises expert designers and developers that build templates from scratch. We know the ins and outs of Shopify email marketing and eCommerce marketing best practices. We also create templates that engage your audience and drive up conversions.

Email Automation Strategy

Our Shopify email marketing and eCommerce experts create a plan to harness predictive tools in building workflows and automated campaigns that encourage and trigger future purchases. From abandoned cart and shopping sequences to welcome series and VIP reengagement automation, we’ve got you covered!

Email Marketing Management

Searching for a team to create eye-catching, engaging email marketing eCommerce campaigns that keep your audience updated with current offerings and promotions? We plan, design and test Shopify email marketing and other eCommerce campaigns to increase conversions and drive revenue.

Email Newsletters Services

Keep your customers and prospects in the loop about your brand promotions, product updates and other marketing campaigns with Thrive’s email newsletter service. As a top email marketing service provider, we provide a cost-effective email newsletter service that covers all the technical processes for you. Our email newsletter

Tailored Email Campaigns

Unlike other email companies, we set up and manage targeted email marketing campaigns aligned with your marketing goals. Looking for a simple plan for newsletter deployment? We’ve got it covered! Our team creates RSS-to-email feeds that send audience updates from your blog. We also build complex automation with conditional follow-up emails based on where your recipients are in your email marketing funnel.

Professional Templates

Studies show people prefer emails with professional and clean design rather than just plain text communications. Our email marketing specialists design and develop an email template that matches your unique brand and fits your specific needs. We ensure all our email templates are responsive on all types of devices and render correctly on various screen sizes.

Product and Service Promotions

A big part of our email newsletter service is ensuring our clients receive a profit-oriented email marketing solution. We work meticulously to personalize the content of each email newsletter and appeal to your ideal market. Your subscribers will receive email campaigns that tell them exactly what they want to hear and offer them precisely what they want to buy.

Email Newsletter List Management

We work closely with you to ensure your email newsletter list is growing steadily. Our email marketing experts optimize your site to encourage email newsletter signups and keep your sending reputation in good standing with all mailbox providers. On top of that, you benefit from our rich industry experience and ensure your emails earn as many shares and as few unsubscribes as can be reasonably achieved.

Email Blast Service

Send targeted, relevant messages to your subscribers with Thrive’s email blast service. To facilitate the best email marketing for Shopify, eCommerce and other businesses, we leverage advanced email blast software and ensure your email blasts adhere to the CAN-SPAM Act. Our email blast service includes:

Email List Management

Sending email blasts can land you in the spam folder if you do not follow the best practices. Don’t let this be the case for your company. Our team segments your audience lists to ensure we deliver the right email to the right contacts. We categorize your messages to recipients based on factors such as age, user action and gender.

Template Design

To launch an effective email marketing campaign, you need clever and engaging subject lines and reader-friendly email designs. Thrive comprises a team of experienced web design and content writing specialists committed to creating email blast templates that grab the recipients’ attention and convince them to take action.

Recommendations

Our job doesn’t stop after creating your email blast template designs. We also provide actionable recommendations to improve your email marketing for eCommerce and other niches. Our team leverages cutting-edge email blast software to provide marketing proposals that improve your email marketing strategy’s efficiency.

Campaign Tracking and Analytics

Some email companies launch email marketing campaigns and fail to track the results. At Thrive, we always aim to provide you with the best email marketing service. Our email marketing consultants use email blast software to A/B test your email newsletter designs, identify issues and track your campaign performance.

Why Choose Thrive for Your Email Marketing Campaign

Stay Top of Mind With Prospects and Clients

Thrive Internet Marketing Agency is one of the top-rated email marketing companies that offer the best email marketing service at affordable rates. But don’t just take our word for it. Discover what our clients have to say about our email marketing services.

Here are some additional benefits you get from partnering with our email marketing agency:

Full-Service Email Marketing Campaign

Need help with Shopify email marketing, drip marketing, email blast or email marketing automation? Our email marketing agency is one of the few email companies that offer a comprehensive suite of email services. Whether you only need an email blast service or a combination of email marketing solutions, our email marketing specialists have got you covered.

Multivariate and A/B Campaign Testing

At Thrive, we don’t just create and launch email newsletter designs and marketing email templates. To ensure your email marketing campaign delivers big results, we test every aspect of your email campaign, from the subject line and send schedules to the email content. Doing so allows us to determine the best possible approach to your web email marketing campaign.

Tailored List Segmentation

We understand that the best email marketing service differs depending on the clients’ needs, demands and target audience. That is why we perform in-depth research and leverage advanced email marketing software to segment your audience list and ensure your emails get to the right recipients at the right moment.

Integrated Digital Marketing Services

Marketers can see a considerable ROI in email marketing. However, if you want to enjoy a higher ROI, improved efficiency, accessibility and an increase in customer loyalty, you need a combination of online marketing tactics tailored to your brand. Besides email marketing services, our email company also offers other digital marketing services, including search engine optimization (SEO), link building and online reputation management (ORM).

Detailed Email Marketing Reports

We set up email campaigns tailored to your unique needs, manage them and give you detailed, custom monthly reports on their efficiency, including open rates, traffic referred to your website and sales/leads driven. You can track your email campaign’s results by checking your Google Analytics dashboard or monthly reports anytime you desire. We can also integrate email campaigns with your Google Analytics to provide deeper insight into how the recipients interact with your website.

Experienced Email Marketing Specialists

>IDA’s email marketing team boasts years of experience in using many email platforms. We continuously search and examine emerging email marketing software, digital platforms and email marketing strategy to provide you with the best email marketing service. Let us walk you through all the ways our online marketing efforts can help you grow and promote your brand.

Why do you need a India Digital Agency?

KNOWLEDGE,
EXPERIENCE
AND FRESH
IDEAS.

EFFECTIVE MARKETING is all about connecting with potential customers in the right place at the right time. No matter what you’re trying to sell, you need to put your business in front of the people who are most likely to be interested in your products or services. And in 2022, there is no better place to reach your target audience than the internet.

Long gone are the days when a successful business could get by without an online presence. On average. Indians spend up to 6 hours a day browsing the internet for everything from work emails and video meetings to social media and online shopping. The internet is now an essential service which means so too is digital marketing. It makes sense to target consumers through the online platforms where they spend most of their time.

INDIA DIGITAL MARKETING allows you to reach a wide audience and connect with people at the precise moment they are ready to make a purchase. However, you still need the right expertise to make it work for your business. Do you know how to put your website on the first page of search engine results? Perhaps you’re paying for lots of expensive clicks but not generating enough leads and sales. Maybe you’re concerned about losing your market share to more tech-savvy competitors while you grapple with the best place to invest your digital advertising budget.

If you or your team are not happy with the performance of your current digital marketing campaign then you are not alone…

Latest Blogs   & Insights

SEO Questions our Clients are typically Asking

What does SEO mean, and why should my business care about it?2023-09-15T06:59:34+00:00

SEO, or Search Engine Optimisation, enhances your website’s visibility on search engines, attracting organic traffic and boosting online presence.

How long does it take to see SEO results?2023-09-15T07:00:10+00:00

SEO is a gradual process. Initial improvements may take a few months, but long-term benefits include sustainable, high-quality traffic.

Are your SEO strategies customized for each client?2023-09-15T07:00:39+00:00

Yes, we tailor our strategies to your unique business goals, industry, and target audience, ensuring effective, personalized solutions.

How can you tell if your SEO campaigns are working?2023-09-15T07:03:02+00:00

We use a variety of metrics, including organic traffic, keyword rankings, conversion rates, and ROI, to track and optimize campaign success.

Can you guarantee top search engine rankings?2023-09-15T07:02:32+00:00

While we can’t guarantee specific rankings, we focus on sustainable growth, improving your website’s overall visibility and performance.

Do you provide local SEO services for businesses targeting specific regions?2023-09-15T07:01:56+00:00

Absolutely. We specialise in local SEO to help businesses gain visibility within their local markets, attracting nearby customers.

AVERAGE CLIENTS SEE A 4.5X ROI

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